Facts About Nike Designs, develops, and markets sports footwear, apparel, equipment, and accessories. It is headquartered in Beaverton, Oregon. The company has a global presence with retail stores in over 160 nations.
Bill Bowerman and Phil Knight founded Blue Ribbon Sports in 1964, which became Nike in 1971. The company’s earliest shoes were made of fish skin and kangaroo leather.
1. It is the world’s largest sportswear company
Nike is the largest sportswear company in the world, with a market share that eclipses its closest competitor. The American behemoth’s success has been fueled by a combination of innovative products, effective marketing (including their iconic ‘Just Do It’ slogan), and sponsorship deals with a host of athletes and celebrities.
Nike designers are known for being incredibly creative when it comes to designing their products. However, even the biggest companies can make mistakes, as demonstrated when a Nike designer accidentally produced a shirt that featured the map of North Carolina!
Many people are familiar with the Nike brand, thanks to its iconic swoosh logo. However, there are many things about the company that people may not know. For example, Nike makes shoes for almost every sport on the planet.
2. It is the world’s largest shoe company
The company produces a wide range of sportswear and footwear under the Nike brand. It also manufactures equipment for several sports. Its headquarters are located near Beaverton, Oregon, United States. Its products are sold in over 170 countries and the company’s logo, a stylized swoosh, is recognized worldwide.
It was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track and field coach at the University of Oregon, and Phil Knight, a running student. The name Nike comes from the Greek goddess of victory. It is pronounced “nye-kee.”
The company owns a number of other brands, including Converse and Hurley. It also has a number of retail outlets under the Niketown name. Its corporate social responsibility initiatives include environmental sustainability, gender equality, and diversity.
3. It is the world’s largest apparel company
Nike sells sportswear and footwear and also licenses the use of its logo to other companies. Its products are sold in retail stores, digital channels, and wholesale accounts around the world. The company also owns several subsidiaries and affiliates, including shoe companies Cole Haan and Converse; and sports-technology companies Canstar Sports and Umbro.
Many people associate the Nike logo with sports. The company known for bringing the best of athletes to its products, including legacy basketball player Michael Jordan and tennis pros Serena and Venus Williams.
It also famous for its ‘Just Do It’ slogan, which used to inspire millions of people to exercise. The company also supports a wide range of sports and fitness events. It is an international company and has factories all over the world, including China.
4. It is the world’s largest supplier of athletic footwear
Nike sells athletic footwear, sportswear and accessories in thousands of stores worldwide. Its shoes are so famous that they recognised from a mile away, even without the iconic logo. The company also produces award-winning commercials.
The company is well known for its sponsorship of athletes. It has signed some of the world’s biggest stars, such as Cristiano Ronaldo and Kylian Mbappe. Its Air Jordan brand named after basketball player Michael Jordan.
The company uses contractors to run its factories, which reduces costs and risks. It also promotes diversity in its workforce. In the United States, it employs 45% women and 30% racial and ethnic minorities in senior management positions. Nike also committed to environmental conservation. It recycles its products and uses renewable energy for production.
5. It is the world’s largest supplier of sports equipment
Millions of people worldwide wear and/or use Nike products. The company sells sportswear, footwear and equipment. It also sponsors high-profile athletes and teams. Its famous slogan is “Just Do It.” The Swoosh logo is instantly recognizable.
Among Nike’s most popular products the Air Jordan shoes, which designed by basketball player Michael Jordan. The shoes are still the best-selling athletic footwear in the world. Jordan receives about $60 million in endorsements and royalties each year, according to Forbes.
The company owns several subsidiary brands, including Cole Haan, Converse and Umbro. It has also acquired Bauer Hockey and Canstar Sports. In addition, the company has patented smart clothing, which designed to communicate with electronic devices. It is currently one of the most valuable brands in the world.
